Jack Daniel’s No. 27 Gold Diwali Edition

Jack Daniel’s No. 27 Gold Tennessee Whiskey is a luxury expression of Jack Daniel’s Old No. 7 Tennessee Whiskey.It was conceived and is crafted to offer Jack Daniel’s aficionados and luxury consumers an ultra-smooth expression of our whiskey.It is a twice barreled, twice mellowed expression of our Old No. 7 whiskey and part of its name, “27,” celebrates the twice barreled, twice mellowing process where maple barrels impart a rich, smooth and luxurious whiskey experience.Its full name is Jack Daniel’s No. 27 Gold Tennessee Whiskey. We should use this naming structure when possible, and at least in first reference. Subsequent references in copy can shorthand to Jack Daniel’s No. 27 Gold, if needed. Avoid calling our expression “No. 27,” “Jack Daniel’s 27.”

TASTING NOTES

• Colour: Burnished gold
• Nose: Subtle hints of rich, warm maple. Toasted oak and honey open up, followed by a complex medley of fruit.
• Taste: Creamy vanilla with a trace of chocolate and maple notes. Hints of spice linger in the background.
• Finish: Smooth, slight sweetness with a hint of malt.